Tag Archive | "EA"

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Social Games Winning, 3D Games Failing, says EA

Posted on 31 July 2011 by admin

One of the world’s largest games companies says 3D games are not catching on, and that it is focusing on social gaming for big profits.

In a shareholder meeting, Electronic Arts CEO John Riccitiello expressed his disappointment in 3D gaming sales. “Frankly, we have not seen a big uptake for 3D gaming. We haven’t seen a big uptake for 3D televisions in the home, at least not yet. And we’re not here trying to drive the market, we’re here to react to what customers are looking for.”

Instead, Riccitiello is getting the biggest bang for his buck by directing his developers to create 3D games on a 2D display, which he says “provide the greatest entertainment experience.” Beyond that, he said he’s “seen really high returns” with online and social games, with more on the way, such as The Sims Social on Facebook.

“Right now we’re seeing better growth focusing on a different technology innovation — online and social,” Riccitiello said. “So our allocation of resources have been toward the new innovations that are growing more rapidly.”

This is not good news for the 3D gaming world, which is reeling from poor sales of the Nintendo 3DS, a glasses-free 3D handheld gaming device on which the industry pinned high hopes. In fact, Nintendo President Satoru Iwata announced he’s cutting his paycheck in half, taking responsibility for slow sales of the 3DS that resulted in Nintendo’s first-ever quarterly loss. At the same time, Nintendo slashed the price of the 3DS, from $249 to $169.

The picture isn’t much better for 3D in the movie world. As a large number of theaters have upgraded to digital projectors capable of displaying 3D movies, audiences don’t seem as interested in paying more for 3D, according to analyst Richard Greenfield of Wall Street’s BTIG. There are complaints of dim screens displaying both 3D and 2D movies. And on the home front, we just reviewed a Sony 3D HDTV. Notwithstanding the paucity of 3D content available, it gave us headaches and seemed a lame gimmick.

It’s starting to look like the entire 3D craze was designed to benefit those who sell electronics and movie tickets a lot more than those who would view movies and play games using the technology.

Is 3D doomed? Let us know what you think in the comments.

[Via Gamasutra and DVICE]

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Electronic Arts: Apple iPad “our fastest growing platform” for gaming

Posted on 28 July 2011 by admin

EA chief executive John Riccitiello declared Apple’s iPad its fastest growing gaming platform, noting that dedicated gaming consoles have slipped from 80 percent to representing just 40 percent of the game industry.

In an interview published by IndustryGamers, Riccitiello said the traditional cycle of new generations of gaming consoles that appear every five years is “not a particularly smart way to run an industry,” in contrast to the model of Apple’s iOS App Store, which supports continuous development that supports EA “putting out software every 90 days.”

After noting the sharply diminished share of the gaming industry that traditional gaming consoles represent, in contrast to the rapid expansion of gaming revenues connected to Apple’s iPad platform, Riccitiello also downplayed the value of hardware power to drive game sales.

“I would argue that there’s more to be provided in terms of value for the consumer in micro-transactions and social experiences and driving those better in cross-platform gameplay between a console and a PC and a handheld device and a social network than there is supercharging graphics,” Riccitiello said.

Last spring, Flurry Analytics reported that Apple’s share of the US video game software market had grown by 500 percent.

However, as the iPad began to gain traction, game developers quickly began to report astonishing growth and support from customers, with one major developer noting its iPad launch as being “by far” the fastest selling and highest revenue generating game platform, thanks to promotion by Apple.

Since then, Apple’s launch of iPad 2 resulted in a major leap in performance for games, which Epic Games’ developer Tim Sweeney contrasted with conventional game consoles, describing “a 10-20x leap in performance every 7-8 years” for consoles, compared to the 9x leap Apple claimed for the iPad 2 in just one annual refresh.

Lion

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Gaming Industry Vets Raise $3 Million For New Social Games Development Studio

Posted on 09 May 2011 by admin

Row Sham Bow, a new game development studio founded by gaming industry veterans and focused on creating games for social networks and direct-to-consumer platforms, has raised $3 million in funding from early-stage VC firm Intersouth Partners.

John Glushik of Intersouth Partners will join the company’s board of directors.

Founded earlier this year by president & CEO Philip Holt (former VP and GM of EA Tiburon) and CTO Nick Gonzalez (former Chief Software Architect at EA Tiburon and former CTO of video game technology company Massive), Row Sham Bow is based in Orlando, Florida.

EA Sports Madden 12 Creative Director Ian Cummings and CTO Richard Wifall have also joined Row Sham Bow in similar roles, we’ve gathered.

Also involved are Christopher Staymates, former software engineer at Livewire and EA Tiburon, and Jeremy Paulding, former Technical Director at Electronic Arts.

Row Sham Bow is certainly ambitious – the startup plans to create 60 “high-wage” jobs in Central Florida according to a Orlando Business Journal report.

Oh, and if you’re wondering about the name of the new venture, click here.

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Facebook and Electronic Arts Sign Social Gaming Pact

Posted on 02 November 2010 by Leo Pang

Electronic Arts has just entered into a five-year strategic relationship with Facebook. Under the agreement, Facebook Credits will become the exclusive payment method for EA games on Facebook.

EA is undoubtedly feeling some heat from Zynga, the ever-growing startup that is reportedly now more valuable than EA.

EA acquired Playfish last year for a reported $400 million but has only just started to really embrace Facebook as a gaming platform. Thus far, EA has successfully ported its Madden and FIFA franchises to Facebook with Madden NFL Superstars and FIFA Superstars.

EA is also looking to bring its large catalog of successful gaming brands to the world’s largest social network, including Monopoly.

In addition, the gaming company is beta-testing its Pogo Games for Facebook app. This app will let players access approximately 20 games from one location, including Scrabble (in the U.S. and Canada), Boggle and Poppit!. This is where we think EA will have the most success. Pogo has a pretty big arsenal of addictive puzzle and board games that could prove quite popular on Facebook.

Having stronger integration with Facebook — which the agreement to utilize Facebook Credits certainly reinforces — will go a long way toward making EA a bigger name in social gaming.

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Lenovo: Apple is Missing a Huge Opportunity in China

Posted on 05 July 2010 by Leo Pang

Is Apple doing enough to reach Chinese customers? Not even close, if you ask Lenovo. According to The Financial Times, Lenovo’s founder Liu Chuanzhi said his company is “lucky that Steve Jobs has such a bad temper and doesn’t care about China. If Apple were to spend the same effort on the Chinese consumer as we do, we would be in trouble.”

It’s a bit odd for a company chairman to speak about competition in that way, and a Lenovo spokesman later said the remarks were uttered during a “relaxed” moment during a dinner interview. But is Chuanzhi right?

It’s true that it took several years for the iPhone to finally reach China (although the phone is actually manufactured there) and that Apple only has a handful of stores in China (the first was opened only recently, in 2008). Furthermore, a lot of what Apple has to offer lies within its brand, and Chinese customers are all about value which – compared with the price of its products – is not one of Apple’s strengths.

Still, when your competitors claim you’re missing an opportunity to take away a piece of the market from them, it might be time to do something about it. Apple didn’t provide a direct answer, instead pointing out it’s opening a new store in Shanghai, with plans to have 25 retail outlets in the country by the end of next year. Slowly but surely, Apple is extending its reach in Asia; in its Q2 2010 financial report, Apple announced a 184% year-over-year revenue increase from the Asia Pacific region. If Apple’s revenues in Asia keep on growing that way, the folks at Lenovo might one day yearn for the days of Apple’s “neglect” of China.

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Apple Will Command the Media’s Attention on January 26

Posted on 31 December 2009 by Leo Pang

One of the biggest stories of 2009 has been the oft-rumored but never actually confirmed Apple tablet. In the last few days we’ve heard some new rumors – including potential names iSlate and iGuide.

Although Apple hasn’t officially acknowledged the existence of a tablet device, rumors have longed pointed to January as some sort of official announcement date. Now Fox News has confirmed an earlier Financial Times report that Apple will be holding a special media event on January 26 in San Francisco.

Although specific details surrounding the event are still tightly guarded, insiders say that the announcement is all about the mobile space. To add further fodder to the rumor mill, a number of reports have appeared from app developers who say Apple has requested that their programs be revised for larger resolutions.

The only people who are likely to be unhappy with this scheduled media event? The Macworld 2010 team. Last year Apple announced that it wouldn’t participate in future Macworld Expos, citing in part the difficulties of having to prepare a January presentation over the holiday season.

Despite the upcoming event, it’s become clear over the last few weeks that Apple doesn’t have to spend money on a big expo booth in order to get the tech and mainstream media foaming at the mouth.

What do you think will be announced at January’s special Apple event?

Tags: apple, Apple Tablet, iguide, iSlate, Tablet

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Opera 10.10: Web Browser and Web Server In One

Posted on 24 November 2009 by Leo Pang

opera_uniteWith such strong competition from Mozilla and Microsoft, the only thing Opera can do to stay competitive is to innovate. And one has to hand it to them: although it doesn’t have a huge user base in the desktop web browser space, Opera is always one step ahead of the rest, for better or for worse.

With version 10.10, Opera has taken its biggest step into the unknown so far, marrying the web browser with the web server. It definitely makes it unique in the world of web browsers, but there’s always the lingering question whether all these new features are really something we need, or is it just confusing the users?

With Opera Unite integrated into the browser, the web becomes a read/write affair. You can share photos (10 GB of them), stream music, serve a chat or even an entire web site directly from your browser. At Opera, they have high hopes for the technology. From the official site:

“Our devices will evolve. From in-dash computers in trucks to entertainment systems in airplanes, and from a netbook in North Dakota to a phone in North Africa, every device is both a consumer and a provider of content.”

The idea is certainly interesting, but the web has been moving in another direction in the past couple of years: the cloud. Instead of having stuff run on your computer, your applications and your data reside in the cloud, with all the resources and the know-how provided by a company like Google. So yes, with Opera Unite, you can host a web site on your own home computer, but you might run into bandwidth issues; with Google Sites, you can easily create a web site without worrying about bandwidth, but you’re at Google’s mercy, so to say. So far, despite possible privacy and security issues, cloud computing has been taking over, and it’s hard to imagine Opera turning the tide in the other direction. Some Unite applications, however, like the media server or the chat, are quite useful and might win over some converts for the Norwegian browser.

Other interesting features in the new Opera 10.10 include Opera’s Turbo technology, which speeds up browsing by compressing web pages on Opera’s servers and delivering you the “lite” version, Opera Link, which lets you synchronize data across several computers, a slick new look with a resizable tab bar, and a BitTorrent-enabled download manager. See the full list of features here.

opera10.10

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